Unlock hidden insights
with the power of
neuroscience and A.I.
We deliver neural analysis powered by A.I. to decode unconscious
decisions, minimizing launch risks and accelerating market success.
Decoding the brain.
Driving strategy.
We translate unconscious decision-making processes into
strategic advantages by using A.I. and fMRI technologies.
fMRI
We decode consumers' unconscious processes by analyzing deep brain activity, accessible best through fMRI.
A.I.
We combine neuroscience and A.I. to deliver precise, robust analyses that unlock deeper understanding of brain function and behaviour.
Accelerating success across industries
Food & Beverage
Decode how taste and texture shape emotions and brain responses, to predict product success and optimize consumer experience.
Fragrances & Cosmetics
Unveil deep consumer connections in your offerings, building brand loyalty.
Entertainment Industry
Refine music, film, and series algorithms by analyzing how melody, rhythm, and narrative structure stimulate emotions and neural responses.
Gaming Industry
Optimize game design by analyzing how mechanics, narrative, and stimuli drive engagement, progression and rewards.
Automotive Industry
Anticipate preferences by aligning engine sound, design and comfort, optimizing investment.
From brain insights
to market impact
We minimise launch risks and maximise success by aligning your innovations with consumer expectations.
Predict Market Success
Anticipate consumer choices and strengthen brand attachment by decoding unconscious decision-making processes.
Fall Less, Win More
Invest more securely in R&D by identifying winning concepts early and cutting failures to drive product success.
Strengthen Brand Attachment
Reveal hidden consumer engagement through brain decoding and turn it into lasting brand attachment.
Let’s make an impact together !
Have questions ? Let’s explore how
neuroscience and A.I. can drive your success.